AREA15’s Masquerade Ball transformed multiple themed ballrooms into an immersive, fantastical experience. To capture this, we developed key art and video assets featuring distinct characters representing each space, all entering through a magical, otherworldly doorway.
As Creative Director and Executive Producer, I led the team from concept to execution—overseeing the digital brand ecosystem, the physical transformation of 200,000+ square feet, casting and costume design, choreography, and music programming. The event was a sold-out success, drawing 5,000 guests and becoming the talk of the Las Vegas Valley.
